If you are reading this blog, chances are you are tuned in to social media. You might be part of a social network like Facebook, and know what a tweet is. Social media has taken human communication to a new level and is here to stay.
SouthField already has a significant virtual presence on Facebook, Twitter and YouTube. And now you can find us on Pinterest.
Since its launch in March 2010, Pinterest has taken the virtual world by storm. What makes Pinterest different and why do we love it at SouthField?
It’s really very simple — Pinterest is a virtual bulletin board of images that lets you “organize and share all the beautiful things you find on the web.” It encourages you to search for images that will be pleasing to your eye and creates a virtual scrapbook for you to share with your followers. Pinterest craves creativity, it wants you to show the beauty in the world and what you (as a “pinner”) are passionate about.
In January of this year, Pintrest reported 11.7 million users that made it the fastest social media network in history to break through the 10 million unique visitors mark. The website is an expression of who the user is as opposed to what they think they should be.
There is no limit on the amount of Pinboards an individual user can have. At the moment, SouthField has seven boards all of which highlight that we are doing something special here in South Weymouth. We are creating a new community with a twist and, by pinning the latest images to our board, we can show you what makes us so passionate about our master-planned community.
Social media requires constant contact and interaction. SouthField is no different; the virtual side of what we are doing is a small part of the physical reality that is being built on the site. Digital images are one thing; bricks and mortar are what counts.
But we still love to show off the latest developments and Pinterest is just one way of doing that.
Diane Danielson, founder of DKD NewMedia, believes that by using all the latest social media tools at our disposal, the spirit of SouthField can be experienced wherever you choose to log on.
“Pinterest has proved a useful marketing tool in certain industries – fashion, travel and interior design and architecture,” she says. “SouthField is using Pinterest to give potential new residents a peek at the gorgeous interiors, classic yet modern architecture and the expanse of open space on the site.”
We’ll be updating our boards regularly on Pinterest, with not only images from SouthField, but treasures around the picturesque South Shore as well. We hope you “follow us”. It’s free and easy!






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